Journal Articles
* Browse or search publications from SNU BUSINESS SCHOOL Faculty and Academic Unit.
| No. | Faculty | Title | Author | Journal | Vol. No. | Page | Year | Evaluation | IF |
|---|---|---|---|---|---|---|---|---|---|
| 2321 | 남익현 | Brownian Motion 수요에 대한 (r, q) 재고정책 = (r, q) Inventory Model with Brownian Motion Demand | 남익현 | 54 | 19-29 | 2020 | |||
| 2320 | 이제호 | 미국 정부의 화웨이 제재와 삼성전자의 플랫폼 전략 = The Huawei Ban and Samsung Electronics' Platform Strategy | 이제호 | 54 | 1-18 | 2020 | |||
| 2319 | 이유재 | When the American dream fails: The effect of perceived economic inequality on present-oriented behavior | Hyuna Bak, Youjae Yi | 37(10) | 1321-1341 | 2020 | SSCI SCOPUS |
8.2 | |
| 2318 | 이유재 | The boomerang effect of brand personality congruency in a product-harm crisis | Tom Joonhwan Kim, Youjae Yi, Jongan Choi | 45(4) | 645-661 | 2020 | SSCI SCOPUS |
3.1 | |
| 2317 | 박성호 | Technical Note: Should an Online Seller Post Inventory Scarcity Messages? | Sungho Park, Elliot Rabinovich, Christopher S. Tang, Rui Yin, Jiayi Joey Yu | 51(5) | 1288-1308 | 2020 | SSCI SCOPUS |
3.1 | |
| 2316 | 박기완 | When the Underdog Positioning Backfires! The Effects of Ethical Transgressions on Attitudes Toward Underdog Brands | Yaeri Kim, Kiwan Park | 11 | 1988(1-15) | 2020 | SSCI SCOPUS |
3.8 | |
| 2315 | 박기완 | The Impact of Visual Art and High Affective Arousal on Heuristic Decision-Making in Consumers | Yaeri Kim, Kiwan Park, Yaeeun Kim, Wooyun Yang, Donguk Han, Wuon-Shik Kim | 11 | 565829(1-16) | 2020 | SSCI SCOPUS |
3.8 | |
| 2314 | 박기완 | Which Visual Modality Is Important When Judging the Naturalness of the Agent (Artificial Versus Human Intelligence) Providing Recommendations in the Symbolic Consumption Context? | Kyungmi Chung, Jin Young Park, Kiwan Park, Yaeri Kim | 20(17) | 5016(1-14) | 2020 | SCIE SCOPUS |
4.0 | |
| 2313 | 김상훈 | A quantile regression approach to gaining insights for reacquition of defected customers | Changsok Yoo, Kyoung Cheon Cha, Sang-Hoon Kim | 120 | 443-452 | 2020 | SSCI SCOPUS |
11.1 | |
| 2312 | 박남규 | Examining the pull, the push, and their simultaneous effects on managerial turnover | Yoonhee Choi, Namgyoo K. Park | 58(12) | 2639-2654 | 2020 | SSCI SCOPUS |
6.6 |
