Journal Articles

* Browse or search publications from SNU BUSINESS SCHOOL Faculty and Academic Unit.

No.	Faculty	Title	Author	Journal	Vol. No.	Page	Year	Evaluation	IF
46	최혁	Common stock offerings across the business cycle: Theory and evidence	Hyuk Choe, Ronald W. Masulis, Vikram Nanda	Journal of Empirical Finance	1(1)	3-31	1993	SSCI SCOPUS	2.4
45	최혁	THE EFFECTS OF GOLDEN PARACHUTES ON TAKEOVER ACTIVITY	JUDITH C. MACHLIN, HYUK CHOE, JAMES A. MILES	Journal of Law and Economics	36(2)	861-876	1993	SSCI SCOPUS	1.5
44	이유재	Multitrait-Multimethod Matrices in Consumer Research: Critique and New Developments	Richard P. Bagozzi, Youjae Yi	Journal of Consumer Psychology	2(2)	143-170	1993	SSCI SCOPUS	6.1
43	이유재	The Determinants of Consumer Satisfaction: The Moderating Role of Ambiguity	Youjae Yi	Advances in Consumer Research	20	502-506	1993	SCOPUS
42	이유재	Contextual Priming Effects in Print Advertisements: The Moderating Role of Prior Knowledge	Youjae Yi	Journal of Advertising	22(1)	1-10	1993	SSCI SCOPUS	7.0
41	박원우	組織內文化單位間適合性에 따른 構成員類型分類의 實證的硏究 = An Empirical Study on the Employee Typology based on the Fitness among Culture Units Within an Organization	朴元雨	인사관리연구	17	349-362	1993
40	주우진	DEMAND SIGNALLING AND SCREENING IN CHANNELS OF DISTRIBUTION	WUJIN CHU	Marketing Science	11(4)	327-347	1992	SSCI SCOPUS	4.9
39	주우진	Capturing ordinal properties of categorical dependent variables: A review with application to modes of foreign entry	Wujin Chu, Erin M. Anderson	International Journal of Research in Marketing	9(2)	149-160	1992	SSCI SCOPUS	7.5
38	이유재	Testing Hypotheses About Methods, Traits, and Communalities in the Direct-Product Model	Richard P. Bagozzi, Youjae Yi	Applied Psychological Measurement	16(4)	373-380	1992	SSCI SCOPUS	1.2
37	이유재	Appraisal Processes in the Enactment of Intentions to Use Coupons	Richard P. Bagozzi, Hans Baumgartner, Youjae Yi	Psychology and Marketing	9(6)	469-486	1992	SSCI SCOPUS	9.1

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Journal Articles