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Book Chapters

Year
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* Browse or search publications from SNU BUSINESS SCHOOL Faculty and Academic Unit.
No. Faculty Title Author Book Page Publisher Year
6 이경묵 Social capital of organization : Conceptualization, level of analysis, and performance implications Johannes M. Pennings, Kyungmook Lee Corporate social capital and liability 43-67 Kluwer Academic 1999
5 이동기 COMPARING THE STRATEGY PERFORMANCE INTERFACE IN THE U.S. AND EUROPEAN MARKETS Susan P. Douglas, Dong-Kee Rhee Research in Marketing. 14, Designing Competitive Strategies for Global Marketing 13-43 Emerald 1998
4 최진남 Job-loss and work transitions in a time of global economic change Price, R. H., Friedland, D. S., Choi, J. N., & Caplan, R. D. Addressing community problems : psychological research and interventions 195-222 Sage 1998
3 이유재 구조등식모델의 고급기법 이유재 현대의 마케팅과학 601-652 법문 1994
2 김병도 Large-Scale Databases: The New Marketing Challenges Robert C. Blattberg, Byung-Do Kim, and Jianming Ye The Marketing information revolution 173-203 Harvard Business School Press 1994
1 최혁 CHARACTERISTICS OF THE KOREA FUND PREMIUM Hyuk Choe, Hung Sik Shin Rising Asian capital markets : empirical studies 161-179 JAI Press 1993