| 1625 |
PARK, KIWAN |
소비자가 지각한 서비스 종업원의 진정성과 조작의도가 고객가치와 고객만족에 미치는 영향: 관계가치와 경제가치를 중심으로 = Your Fake Smile Hurts My Heart!: The Effect of Employee Authenticity and Manipulative Intent on Customer Perceived Value and Satisfaction
|
이주연, 이종세, 박기완, 이유재 |
|
44(4) |
1013-1042 |
2015 |
KCI |
|
| 1624 |
PARK, KIWAN |
The Role of Beneficiaries’ Group Identity in Determining Successful Appeal Strategies for Charitable Giving
|
Kiwan Park, Seojin Stacey Lee |
|
32(12) |
1117-1132 |
2015 |
SCOPUS
SSCI |
8.9 |
| 1623 |
PARK, KIWAN |
Balancing out feelings of risk by playing it safe: The effect of social networking on subsequent risk judgment
|
Hakkyun Kim, Kyoungmi Lee, Kiwan Park |
|
131 |
121-131 |
2015 |
SCOPUS
SSCI |
3.4 |
| 1622 |
PARK, KIWAN |
The Effect of the Dispersion of Review Ratings on Evaluations of Hedonic Versus Utilitarian Products
|
Wujin Chu, Minjung Roh, Kiwan Park |
|
19(2) |
95-125 |
2015 |
SCIE
SCOPUS
SSCI |
4.2 |
| 1621 |
PARK, KIWAN |
Caffé Bene Disrupts the Stagnating Korean Coffee Shop Market
|
Kiwan Park, Sunghee Jun, Jerry Jisang Han, Jiyoung Lee, Hwain Kim, Joonkyung Kim |
|
19(1) |
203-230 |
2015 |
SCOPUS |
|
| 1620 |
PARK, KIWAN |
Effects of Temporal Distance on Brand Extension Evaluation: Applying the Construal-Level Perspective to Brand Extensions
|
Kiwan Park |
|
17(1) |
97-121 |
2015 |
SCOPUS
KCI |
|
| 1619 |
PARK, KIWAN |
Comparison of Experienced and Inexperienced Consumers’ Utilisation of Extrinsic Cues in Product Evaluation: Evidence from the Korean Fine Arts Market
|
Yoonjeun Kim, Kiwan Park, Yaeri Kim, Youngmok Chung |
|
17(3) |
105-127 |
2015 |
SCOPUS
KCI |
|
| 1618 |
CHO, WOOJE |
B2B 전자제품 수요예측 모형：PC시장 사례 = Demand Forecasting for B2B Electronic Products：The Case of Personal Computer Market
|
문정웅, 장남식, 조우제 |
|
14(4) |
185-197 |
2015 |
KCI |
|
| 1617 |
CHO, WOOJE |
사물인터넷 환경에서 사용자 프라이버시 우려에 관한 연구: 운동추적기 사례를 중심으로 = Users’ Privacy Concerns in the Internet of Things (IoT): The Case of Activity Trackers
|
배진석, 정윤혁, 조우제 |
|
16(3) |
23-40 |
2015 |
KCI |
|
| 1616 |
CHO, WOOJE |
인터넷 주의효과: 능동적 정보 검색이 투자 결정에 미치는 영향에 관한 연구 = Attention to the Internet: The Impact of Active Information Search on Investment Decisions
|
장영봉, 권영옥, 조우제 |
|
21(3) |
117-129 |
2015 |
KCI |
|
