Journal Articles

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* Browse or search publications from SNU BUSINESS SCHOOL Faculty and Academic Unit.
No. Faculty Title Author Journal Vol. No. Page Year Evaluation IF
2905 PARK, SUNGHO Influencer Marketing Effectiveness: Direct and Indirect Effects through Electronic Word-of-Mouth in a Multichannel Environment 김하은, 박성호, 홍주원, 변성은 55(1) 183-204 2026 KCI
2904 CHOI, JONG HAG 지주회사와 비지주회사 사이의 감사보수 차이 = The Differences of the Audit Fees between Holding Companies and Others 김휘동, 최종학 51(1) 129-162 2026 SCOPUS
KCI
2903 Youn, Hyejin A Dataset Showing a Century of Evolution in the Complexity of the United States Legal Code Dawoon Jeong, James Holehouse, Jisung Yoon, Christopher P. Kempes, Geoffrey B.West, Hyejin Youn 13(13) 1-19 2026 SCIE
SCOPUS
6.9
2902 PARK, SUNGHO Cheap Thrills! An Empirical Analysis of the Impact of Supercenters on Consumer Waste Suvrat Dhanorkar, Sungho Park, Lina Wang 27(5) 1604-1624 2025 SCIE
SSCI
SCOPUS
4.2
2901 PARK, SUNGHO Productivity Spillovers from Generative AI: How ChatGPT Adoption Reshapes Digital Engagement 김하은, 박성호, 홍주원, 이다혜 54(6) 1939-1964 2025 KCI
2900 Han, Jungsuk Demographic Decline and the Dynamics of Asset Bubbles: Implications for South Korea’s Asset Markets Jungsuk Han 64(1) 3-29 2025
2899 Lee, Jeho 400억 달러를 수혈해도 인텔을 회생시키기는 어렵다 = A$40 Billion Capital Injection Would Not Restore Intel's Competitiveness 이제호 59 55-69 2025
2898 NAM, ICKHYUN 강화학습을 활용한 설비보수계획 = Reinforcement Learning for Machine Maintenance 남익현 59 39-53 2025
2897 NAM, ICKHYUN 선형회귀모델에서 오차에 관한 고찰 = Revision of Ordinary Least Squares method in a linear regression model 남익현 59 31-38 2025
2896 KIM, SEONGSU 조직문화를 실현하기 위한 행동에 관한 연구 = A Study on Work Ways to Achieve Organizational Culture 김성수, 박정희, 김태희, 강현구 59 1-29 2025
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