| Journal Articles |
CHU, WUJIN |
Capturing ordinal properties of categorical dependent variables: A review with application to modes of foreign entry (International Journal of Research in Marketing 9(2), 149-160)
|
Wujin Chu, Erin M. Anderson |
1992 |
| Journal Articles |
YI, YOUJAE |
Testing Hypotheses About Methods, Traits, and Communalities in the Direct-Product Model (Applied Psychological Measurement 16(4), 373-380)
|
Richard P. Bagozzi, Youjae Yi |
1992 |
| Journal Articles |
YI, YOUJAE |
Appraisal Processes in the Enactment of Intentions to Use Coupons (Psychology and Marketing 9(6), 469-486 )
|
Richard P. Bagozzi, Hans Baumgartner, Youjae Yi |
1992 |
| Journal Articles |
YI, YOUJAE |
A Cross-National Comparison of Country-of-Origin Effects on Product Evaluations (Journal of International Consumer Marketing 4(4), 49-71)
|
Sung-Tai Hong, Youjae Yi |
1992 |
| Journal Articles |
YI, YOUJAE |
State versus Action Orientation and the Theory of Reasoned Action: An Application to Coupon Usage (Journal of Consumer Research 18(4), 505-518)
|
RICHARD P. BAGOZZI, HANS BAUMGARTNER, YOUJAE YI |
1992 |
| Journal Articles |
YI, YOUJAE |
New Perspectives in Attitude Research (Advances in Consumer Research 19, 319-322)
|
Youjae Yi, Ken Gray |
1992 |
| Journal Articles |
YI, YOUJAE |
Multiple Comparison and Cross-Validation in Evaluating Structural Equation Models (Developments in Marketing Science: Proceedings of the Academy of Marketing Science 15, 407-411)
|
Youjae Yi, Kent Nassen |
1992 |
| Journal Articles |
YI, YOUJAE |
Assumptions of the Two-Step Approach: Reply to Anderson and Gerbing (Sociological Methods and Research 20(3), 334-339)
|
Claes Fornell, Youjae Yi |
1992 |
| Journal Articles |
YI, YOUJAE |
Assumptions of the Two-Step Approach to Latent Variable Modeling (Sociological Methods and Research 20(3), 291-320)
|
CLAES FORNELL, YOUJAE YI |
1992 |
| Journal Articles |
PARK, WON-WOO |
인사평가의 새로운 방향 : CIPP모델을 중심으로한 관리지향적 평가 = Toward A New Human Resource Evaluation : Management-Orientel Evaluation Using CIPP Model (인사관리연구 16, 137-146)
|
朴元雨 |
1992 |
| Journal Articles |
PARK, WON-WOO |
組織變革 : 危機克服의 綜合的 過程 = A Comprehensive Process to Overcome Crisis : Organizational Transformation (산업경영연구 1(1), 143-172)
|
朴元雨 |
1992 |
| Journal Articles |
PARK, WON-WOO |
Empowerment : 파워다툼에서 파워증대로의 사고·행동전환 (노사관계연구 3, 197-210)
|
朴元雨 |
1992 |
| Thesis/Dissertation |
KIM, BYUNGDO |
Doctoral Household heterogeneity in the intensity of preference for quality
|
Byung-Do Kim |
1992 |
| Thesis/Dissertation |
CHOI, JONG HAG |
Master's 이익반응계수에 관한 실증적 연구
|
최종학 |
1992 |
| Thesis/Dissertation |
CHOI, JIN NAM |
Master's 부서의 내부 /외부활동과 집단사고적 요소가 위기관리의 효과성에 미치는 영향
|
최진남 |
1992 |
| Thesis/Dissertation |
NAM, ICKHYUN |
Doctoral Flexibility in manufacturing : dynamic scheduling and resource pooling
|
Ick-Hyun Nam |
1992 |
| Books |
PARK, WON-WOO |
기업문화 : 理論과 事例를 中心으로
|
李觀熙, 朴元雨 |
1992 |
| Books |
경영연구소 |
경영논집 vol.25
|
南相午 외 |
1991 |
| Journal Articles |
AHN, TAESIK |
銀行營業店의 成果評價方法으로서의 DEA : 테스트와 比較 = DEA as a Performance Evaluation Method of Bant Branches Test and Comparison (경영학연구 21(1), 71-102)
|
安泰植 |
1991 |
| Journal Articles |
YI, YOUJAE |
Assessing Construct Validity in Organizational Research (Administrative Science Quarterly 36(3), 421-458)
|
Richard P. Bagozzi, Youjae Yi, Lynn W. Phillips |
1991 |
| Journal Articles |
YI, YOUJAE |
Direct Regression, Reverse Regression, and Covariance Structure Analysis (Marketing Letters 2(3), 309-320)
|
CLAES FORNELL, BYONG-DUK RHEE, YOUJAE YI |
1991 |
| Journal Articles |
YI, YOUJAE |
The Influence of Contextual Priming on Advertising Effects (Advances in Consumer Research 18, 417-425)
|
Youjae Yi |
1991 |
| Journal Articles |
YI, YOUJAE |
The Effects of Advertising Context on Consumer Responses (Advances in Consumer Research 18, 414-416)
|
Amna Kirmani, Youjae Yi |
1991 |
| Journal Articles |
YI, YOUJAE |
On the use of structural equation models in experimental designs: Two extensions (International Journal of Research in Marketing 8(2), 125-140)
|
Richard P. Bagozzi, Youjae Yi, Surrendra Singh |
1991 |
| Journal Articles |
YI, YOUJAE |
Multitrait-Multimethod Matrices in Consumer Research (Journal of Consumer Research 17(4), 426-439)
|
Richard P. Bagozzi, Youjae Yi |
1991 |
| Journal Articles |
YI, YOUJAE |
Coupon Usage and the Theory of Reasoned Action (Advances in Consumer Research 18, 24-27)
|
Richard P. Bagozzi, Youjae Yi |
1991 |
| Journal Articles |
PARK, WON-WOO |
組織內 文化適合性 觀點에서 본 構成員 類型分類 및 適合性 提高方案 (노사관계연구 2, 249-260)
|
朴元雨 |
1991 |
| Thesis/Dissertation |
PARK, HEE-JOON |
Master's 勞組幹部의 리더쉽스타일과 組合員들의 勞組沒入과의 關聯性에 관한 硏究
|
朴熙俊 |
1991 |
| Thesis/Dissertation |
JAHNG, JUNGJOO |
Master's 組織成果 向上을 위한 프로젝트의 效率的 管理體系에 관한 硏究
|
張正柱 |
1991 |
| Thesis/Dissertation |
PARK, NAMGYOO K. |
Master's 産業의 國際競爭力 壽命週期에 대한 實證分析
|
朴南奎 |
1991 |
| Books |
JAHNG, JUNGJOO |
경영전산처리에 따른 요약 및 정보처리 연습문제
|
박치관, 유영진,장정주 |
1991 |
| Books |
경영연구소 |
경영논집 vol.24
|
김원수 외 |
1990 |
| Journal Articles |
YI, YOUJAE |
Assessing Method Variance in Multitrait-Multimethod Matrices: The Case of Self-Reported Affect and Perceptions at Work (Journal of Applied Psychology 75(5), 547-560)
|
Richard P. Bagozzi, Youjae Yi |
1990 |
| Journal Articles |
YI, YOUJAE |
The Effects of Contextual Priming in Print Advertisements (Journal of Consumer Research 17(2), 215-222)
|
Youjae Yi |
1990 |
| Journal Articles |
YI, YOUJAE |
A critical review of consumer satisfaction (Review of Marketing 68, 40-48)
|
Youjae Yi |
1990 |
| Journal Articles |
YI, YOUJAE |
Cognitive and Affective Priming Effects of the Context for Print Advertisements (Journal of Advertising 19(2), 40-48)
|
Youjae Yi |
1990 |
| Journal Articles |
YI, YOUJAE |
Direct and Indirect Approaches to Advertising Persuasion : Which Is More Effective? (Journal of Business Research 20(4), 279-291)
|
Youjae Yi |
1990 |
| Journal Articles |
YI, YOUJAE |
The Indirect Effects of Advertisements Designed to Change Product Attribute Beliefs (Psychology and Marketing 7(1), 47-63)
|
Youjae Yi |
1990 |
| Journal Articles |
YI, YOUJAE |
The level of effort required for behaviour as a moderator of the attitude–behaviour relation (European Journal of Social Psychology 20(1), 45-59)
|
Richard P. Bagozzi, Youjae Yi, Johann Baumgartner |
1990 |
| Journal Articles |
PARK, WON-WOO |
A Review of Research on Groupthink (Journal of Behavioral Decision Making 3(4), 229-245)
|
Won-Woo Park |
1990 |
| Thesis/Dissertation |
CHOE, HYUK |
Doctoral Intertemporal and cross-sectional variation of corporate dividend policy
|
Hyuk Choe |
1990 |
| Thesis/Dissertation |
KIM, SANG-HOON |
Master's 조직의 마케팅조사 수행과 의사결정자의 마케팅정보 활용에 영향을 미치는 요인
|
김상훈 |
1990 |
| Books |
경영연구소 |
경영논집 vol.23
|
韓羲泳 외 |
1989 |
| Journal Articles |
RHEE, DONG-KEE |
EXAMINING GENERIC COMPETITIVE STRATEGY TYPES IN U.S. AND EUROPEAN MARKETS (Journal of International Business Studies 20(3), 437-463)
|
Susan P. Douglas, Dong Kee Rhee |
1989 |
| Journal Articles |
YI, YOUJAE |
Rejoinder to: An investigation of the structure of expectancy-value attitude and its implications (International Journal of Research in Marketing 6(2), 89-94)
|
Youjae YI |
1989 |
| Journal Articles |
YI, YOUJAE |
An investigation of the structure of expectancy-value attitude and its implications (International Journal of Research in Marketing 6(2), 71-83)
|
Youjae YI |
1989 |
| Journal Articles |
YI, YOUJAE |
The Degree of Intention Formation as a Moderator of the Attitude-Behavior Relationship (Social Psychology Quarterly 52(4), 266-279)
|
Richard P. Bagozzi, Youjae Yi |
1989 |
| Journal Articles |
YI, YOUJAE |
On the Use of Structural Equation Models in Experimental Designs (Journal of Marketing Research 26(3), 271-284)
|
Richard P. Bagozzi, Youjae Yi |
1989 |
| Journal Articles |
YI, YOUJAE |
Antecedents Of Behavior Change (Developments in Marketing Science: Proceedings of the Academy of Marketing Science 12, 12-17)
|
Youjae Yi |
1989 |
| Journal Articles |
YI, YOUJAE |
An investigation into the role of intentions as mediators of the attitude-behavior relationship (Journal of Economic Psychology 10(1), 35-62)
|
Richard P. Bagozzi, Johann Baumgartner, Youjae Yi |
1989 |
