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* Browse or search publications from SNU BUSINESS SCHOOL Faculty and Academic Unit.
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Faculty
Title
Author
Journal
Vol. No.
Page
Year
Evaluation
IF
360
SEOG, S. HUN
EQUILIBRIUM PRICE DISPERSION IN THE INSURANCE MARKET
S. Hun Seog
Journal of Risk and Insurance
69(4)
517-536
2002
SCOPUS
SSCI
2.1
359
YI, YOUJAE
브랜드 퍼스낼리티-브랜드 동일시-브랜드자산 모형: 이용자와 비이용자간 차이에 대한 탐색적 연구 = Brand Personality-Brand Identification-Brand Equity Model: An Exploratory Study on the Difference Between Users vs. Non-Users
이유재, 라선아
마케팅연구
17(3)
1-33
2002
KCI
358
YI, YOUJAE
구매 후 만족도 평가, 기대의 조정, 재구매 의도의 흐름에 관한 연구: 고객충성도의 조절효과를 중심으로
이유재, 라선아
소비자학연구
13(3)
51-78
2002
KCI
357
YI, YOUJAE
불량고객의 유형과 전략적 관리 = Strategic Management of Bad Customers
이유재
경영논집
36(4)
115-139
2002
356
KIM, SANG-HOON
온라인 상표 공동체 충성도가 상표태도 및 구매의도에 미치는 영향에 관한 실증연구 = The Effect of Loyalty toward Online Brand Community on Brand Attitude and Purchase Intention
정창모, 김상훈
경영논집
36(2/3)
633-663
2002
355
KIM, SANG-HOON
Entrepreneurship in Japan and Silicon Valley : a comparative study
Kan-ichiro Suzuki, Sang-Hoon Kim, Zong-Tae Bae
Technovation
22(10)
595-606
2002
SCIE
SCOPUS
SSCI
11.1
354
PARK, WON-WOO
The Unwilling Hosts : State, Society and the Control of Guest Workers in South Korea
Won-Woo Park
Asia Pacific Business Review
8(4)
67-94
2002
SCOPUS
SSCI
2.0
353
PARK, WON-WOO
M&A과정에서 핵심적 성공/실패 요인 : 전략 및 인사∙조직적 접근 = Critical Success/Failure Factors in M&A Process : Strategic and Human Resource Approach
박원우
경영논집
36(2/3)
271-294
2002
352
PARK, WON-WOO
성공적 M&A를 위한 Cultural Due Diligence = Cultural Due Diligence for Successful M&A
박원우, 백광일
노사관계연구
13
71-96
2002
351
KIM, SEONGSU
인적자원 아키텍쳐가 조직유효성에 미치는 영향(The Impact of Human Resource Architecture on Organizational Effectiveness)
김성수
노사관계연구
13
123-141
2002
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