Journal Articles
* Browse or search publications from SNU BUSINESS SCHOOL Faculty and Academic Unit.
| No. | Faculty | Title | Author | Journal | Vol. No. | Page | Year | Evaluation | IF |
|---|---|---|---|---|---|---|---|---|---|
| 1040 | JAHNG, JUNGJOO | Does the SaaS Model Really Increase Customer Benefits? | Seojung Yang, Byungjoon Yoo, Jungjoo Jahng | 20(2) | 87-101 | 2010 | SCOPUS KCI |
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| 1039 | YOO, BYUNGJOON | Information Asymmetry Issues in Online Lending : A Case Study of P2P Lending Site = 인터넷 대부시장에서의 정보비대칭성 문제 : P2P 금융회사 사례를 중심으로 | Byungjoon Yoo, Seongmin Jeon, Hyunmyung Do | 15(4) | 285-301 | 2010 | KCI | ||
| 1038 | YOO, BYUNGJOON | GAMEVIL’S GLOBAL STRATEGY : IMPLICATIONS FOR MOBILE GAME INDUSTRY | Byungjoon Yoo, Seongmin Jeon | 5(4) | 113-128 | 2010 | KCI | ||
| 1037 | YOO, BYUNGJOON | Competition among Firms in Digital Convergence era | Byungjoon Yoo, Hyunyoung Lim | 16(2) | 1-15 | 2010 | |||
| 1036 | YOO, BYUNGJOON | Does the SaaS Model Really Increase Customer Benefits? | Seojung Yang, Byungjoon Yoo, Jungjoo Jahng | 20(2) | 87-101 | 2010 | SCOPUS KCI |
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| 1035 | RHO, SANGKYU | Evaluating ontology extraction tools using a comprehensive evaluation framework | Jinsoo Park, Wonchin Cho, Sangkyu Rho | 69(10) | 1043-1061 | 2010 | SCIE SCOPUS |
2.7 | |
| 1034 | PARK, KIWAN | 신제품 속성의 불일치성과 메시지 주장이 신제품 평가에 미치는 영향 = The Effects of Incongruent Product Attributes and Message Arguments on New Product Evaluation | 장지나, 박기완 | 28(1) | 51-61 | 2010 | KCI | ||
| 1033 | PARK, KIWAN | The Role of Elaboration Moderating the Effects of Temporal Construal on Evaluation | Kiwan Park | 16(1) | 65-92 | 2010 | KCI | ||
| 1032 | PARK, KIWAN | Will This Trip Really Be Exciting? The Role of Incidental Emotions in Product Evaluation | HAKKYUN KIM, KIWAN PARK, NORBERT SCHWARZ | 36(6) | 983-991 | 2010 | SCOPUS SSCI |
5.7 | |
| 1031 | PARK, KIWAN | A Cross-National Investigation on How Ethical Consumers Build Loyalty Toward Fair Trade Brands | Gwang-Suk Kim, Grace Y. Lee, Kiwan Park | 96(4) | 589-611 | 2010 | SCOPUS SSCI |
5.9 |
