Journal Articles

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No. Faculty Title Author Journal Vol. No. Page Year Evaluation IF
1033 PARK, KIWAN 신제품 속성의 불일치성과 메시지 주장이 신제품 평가에 미치는 영향 = The Effects of Incongruent Product Attributes and Message Arguments on New Product Evaluation 장지나, 박기완 28(1) 51-61 2010 KCI
1032 PARK, KIWAN The Role of Elaboration Moderating the Effects of Temporal Construal on Evaluation Kiwan Park 16(1) 65-92 2010 KCI
1031 PARK, KIWAN Will This Trip Really Be Exciting? The Role of Incidental Emotions in Product Evaluation HAKKYUN KIM, KIWAN PARK, NORBERT SCHWARZ 36(6) 983-991 2010 SCOPUS
SSCI
5.7
1030 PARK, KIWAN A Cross-National Investigation on How Ethical Consumers Build Loyalty Toward Fair Trade Brands Gwang-Suk Kim, Grace Y. Lee, Kiwan Park 96(4) 589-611 2010 SCOPUS
SSCI
5.9
1029 PARK, SANGWOOK 혁신목적과 혁신전략이 서비스 기업의 성과에 미치는 영향에 관한 연구 = The aims of innovation and innovation strategy as the determinants of firm performance in the service sector 박다현, 박상욱 38(3) 363-377 2010 KCI
1028 PARK, SANGWOOK 스마트폰을 이용한 모바일 증권거래 시스템 평가 체계에 대한 연구 김효진, 임형준, 박상욱 20(1/2) 45-63 2010
1027 Kho, Bong-Chan 뮤추얼펀드의 자금흐름과 주식거래가 주가에 미치는 효과 = Mutual Funds Trading and its Impact on Stock Price 고봉찬, 김진우 27(2) 35-62 2010 KCI
1026 SEOG, S. HUN 의사가 진료수준을 정할 때 건강보험에서의 도덕적 해이에 대한 이론적 고찰 = A Study on the Moral Hazard in the Health Insurance when Treatment is Determined by the Doctor 석승훈 86 1-21 2010 KCI
1025 SEOG, S. HUN DOUBLE-SIDED ADVERSE SELECTION IN THE PRODUCT MARKET AND THE ROLE OF THE INSURANCE MARKET S. HUN SEOG 51(1) 125-142 2010 SCOPUS
SSCI
1.5
1024 PARK, SOJUNG Is the Design of Bonus-Malus Systems Influenced by Insurance Maturity or National Culture?-Evidence from Asia Sojung C. Park, Jean Lemaire, Choong Tze Chua 35(Supplement) S7-S27 2010 SCOPUS
SSCI
2.0
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