Keywords Effects of Two Types of Service Quality on Brand Equity in China: The Moderating Roles of Satisfaction, Brand Associations, and Brand Loyalty

Keywords Technological Catching-up and Latecomer Strategy: A Case Study of the Asian Shipbuilding Industry

Keywords Dual Time Series of Annual Earnings Based on the Direction of Sales Changes

Keywords Stock-Based versus Cash Compensation: Does the Correlation between Earnings and Stock Returns Matter?

Keywords Does Trust Really Matter in Electronic Shopping? A Comparison Study of Korean, Taiwanese, and UK Consumers

Keywords Predictors of E-commerce Use of the Internet: A Multinational Comparative Study - the U.S., the Netherlands, and S. Korea

Keywords The Effect of Target Ownership Structure in the Wealth Gains in Owner-Manager Dominant Acquisitions: Evidence from Korean Cases

Keywords Timing of Demand Realization in an LP and Operations Strategies

Keywords Elaborating the Role of Organizational Learning in Marketing Strategy Research

Keywords Tapping a Foreign Subsidiary’s Competence: An Empirical Test of Subsidiaries of Multinational Corporations in South Korea