Center for Marketing Research

History and Mission

The Marketing Research Center carries out experiential research concerning marketing issues and the cultivation of a relationship between consumers and businesses.

Research Activities

The Marketing Research Center carries out marketing research and surveys to provide the business sector with the necessary data that it requires. In addition, it holds marketing colloquiums with the aim to stimulate discussion over current issues, thereby fostering a cooperative approach to marketing by academics and business professionals.

  • - Address : LG Hall 505 (59-505), College of Business Administration Seoul National University,

    1 Gwanak-ro, Gwanak-gu, Seoul 151-916, Korea.

  • - Tel : +82-2-880-6851
  • - Fax : +82-2-872-6366
  • - Email : parkej@snu.ac.kr